Goodwill Watsonville Pop-up

Celebrate the history of Watsonville and the fun of creative collaborations inside this pop-up exhibition at the Watsonville Goodwill.

Artboard 1

January 4th, 2019 - June 30, 2019

Learn More

Goodwill Watsonville


Explore the first ever pop-up exhibition at the Watsonville Goodwill Store.

A mixture of new, old, and re-purposed items transforms the Goodwill window and highlights the rich history of Watsonville.

The pop-up includes sculptures made out of salvaged Goodwill items, historic images of Watsonville from the MAH Archive, and new images taken by Carlos Campos, a local graduate student who grew up in Watsonville and works at the Watsonville Digital Nest.

Every butterfly sculpture was made by over 300 kids, neighbors, and friends at a free, drop-in craft night in November at the MAH. Visitors crafted items into makeshift butterflies. The butterflies symbolize the transformation of these items from trash destined for the landfill into public art.

This exhibition beautifully blends together two seemingly different organizations and makes something fun, accessible, and unique to Watsonville. Historical images of Watsonville spark conversations and memories of proud community members. And current images, by a local well-loved non-profit, captures the depth and beauty of the city today.

Creative Collaborators

Esta exposición fue cocreada con algunos superhéroes de la comunidad que hicieron que todo esto fuera posible.

Goodwill Central Coast Logo2

Goodwill Central Coast builds lives, families and communities by helping people with employment needs become successful, supported by innovative enterprises that preserve earth’s resources.

Digital Nest Logo

Digital NEST is dedicated to providing equal access to technology and resources to young people in underserved communities. They seek to stimulate economic development by providing youth with the training, workforce skills, and inspiration.


In the News

"Featuring butterfly-themed art pieces created by museum visitors of all ages, the exhibit is meant as a way for the museum to reach out to communities across Santa Cruz County."

Read More

"The pop-up is a result of the Museum of Art & History and Goodwill Central Coast collaborating on a bilingual pop-up exhibition to empower and help the community grow."

Read More

Fuel More Creative Collaborations

Support more community events, powerful exhibitions, and amazing partnerships throughout the county.